A COUPLE MINUTES | SANDY HOOK PROMISE | SOCIAL
A background check only takes 107 seconds – it’s a tiny inconvenience for gun buyers, but the difference between life and death for victims.
To urge supporters to text their senators and demand extended background checks, we created a PSA that highlighted the difference a couple of minutes can make.
ECD: Peter Alsante
Copywriter: Sandi Spino
Animation: Taylor James